The AI coach that drives every deal to the signature.

Our AI sifts through your discovery and flags the grey areas worth digging into. Then it writes your proposal and publishes it as a mini-site in your client's image. It tracks what they read, preps the pitch and tells you when and how to follow up. All the way to the signature.

What your client receives

Far more compelling than a PDF.

A private website, in your client's colors, that opens on their stakes and speaks about them. Built to be read to the end, and to carry them all the way to a decision.

Sample proposal generated by CoachClosing Sales for a fictional client, Northmeadow.

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The concept

Three intelligences, one persuasion engine.

CoachClosing Sales cross-references what you sell, what your competitors do and what your client truly wants. Then its AI, trained on the Accélérateurs de Vente, turns that raw material into a proposal that wins.

Your offer what you sell Your competitors how they stack up against you Your client what they truly want The persuasion AI trained on the Accélérateurs de Vente™ The proposal that wins
The platform

Everything you need to win the deal.

Deal steering

Decide right, never alone.

Our persuasion engine analyzes every interaction with your client (meetings, requirements, email threads), weighs them against your offer and your competitors, then strengthens both the substance and the delivery. Your pitch gains coherence and conviction. Nothing goes out unless it holds up.

Tailor-made

Your configurable AI foundation.

Our AI sells your company, not a generic one: it works from your sales model, your offer, your competitive intelligence and your brand guidelines.

Sales modelProducts and Services libraryCompetitive intelligenceBrand guidelines
The tracking

You know exactly where your client stands.

Has your client opened the proposal? Checked the price? You know in real time, and you follow up at the right moment, with the right message.

The dialogue

A question at 10 p.m.? An answer at 10 p.m.

Your client questions the proposal and the AI answers on the spot: persuasive replies, drawn only from your proposal and your offer. Nothing is invented and nothing goes off topic. Your rep gets a notification every time a client asks a question.

No borders

Your team's language. And your client's.

Your salespeople work in their own language and every client receives a proposal written in theirs, in French, English, German, Spanish or Italian. The persuasive power stays intact in every one.

The expertise

An AI fueled by our research on persuasion.

A tool built by salespeople, for salespeople. CoachClosing Sales is not a generic writing assistant. Its engine draws on the substance of our research into persuasion techniques, formalized notably in Les accélérateurs de vente (Dunod, 4th edition), co-written by Philippe Lafaix, founder of Practys Conseil, with Michaël Aguilar.

Nothing is left to chance: the choice of arguments, the words matched to your client's profile, the way price and financing are presented, right down to the triggers that spark the decision.

Cover of the book Les accélérateurs de vente, by Michaël Aguilar and Philippe Lafaix, Dunod, 4th edition

The reference work whose techniques feed the platform's artificial intelligence engine.

Your client reads your proposal alone, with no one there to defend it. They give it less than 3 minutes. Either it captivates and sets you apart, or it joins the pile.
The conviction that gave rise to CoachClosing Sales
The series

Fred & Bob.

Two salespeople, the same client. One sends a PDF. The other is coached by the AI. Guess which one signs?

Series teaser: send every client a stunning mini-site, instead of a plain PowerPoint Watch the teaser Teaser · 0:44

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A salesperson with a calm, confident gaze in a bright space

See it work on your own offers.

We build the demo with your catalog and one of your real client cases. By the end of the session, you walk away with a proposal ready to send.

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